Iconic Music started within the walls of PR agency Iconic Studios. Headed and run by Claire Slootheer & Sayori van Leeuwen; both senior experts in the field of music & lifestyle PR, with over 20 years of experience in between them.
It’s our mission to guide emerging as well as established artists and music events on their journey through the Dutch media landscape. Next to our priority of being flexible and affordable, we love to take great care in listening to your music & story to create a customized, integrated approach to publicize your project.
We are headquartered in Amsterdam and staffed by a well-curated mix of youth and experience with passion for everything that we represent within the walls of our studio. We are proud to be able to create an exciting playground for clever PR thinking & linking the fields of events, artists, social media, influencers and fashion.
For global PR Iconic Music works with the dedicated team of Strassberger. With two decades’ experience at every level of the international music industry - managing major and indie labels, artist bookings and management, sync & publishing rights and beyond - Rachel Strassberger has a 360 understanding of how everything needs to work to create momentum behind a single and push the artist's brand and profile. Providing a boutique release management service, capable of communicating with multiple teams around the world in five languages, Strassberger quickly and effectively works each release, supporting individual label offices and territories with content and up-to-the-minute performance analysis, freeing up precious label and management time in a packed release schedule as well as providing precious content for the artist to use.